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Search results for “offline marketing”
From viral videos to dining and trips: Douyin takes a bite out of Meituan’s business
05/04/2021
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2:10:49 PM
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ByteDance’s Douyin expects that its no-commission structure and huge traffic from short videos can lure consumers away from incumbent platforms like Meituan.
Addressing consumers across a new customer journey
03/29/2021
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2:20:26 PM
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After an unprecedented year that disrupted every category of business, brands are leaning in to reimagine the way they engage at every point in a consumer’s journey.
Tongcheng-Elong continues to garner users from non-1st-tier cities
03/29/2021
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12:09:41 PM
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Highlights of Q4 2020 for the online travel company included its continued expansion of registered users from non-1st tier cities in China, user acquisition and an acquisition in the corporate travel sector.
Trip.com to get listed in HK in April; China may see V-shape rebound | Weekly Review
02/27/2021
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11:16:04 PM
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WeChat tourist attraction scam is back in business; China cleared all COVID-19 high-risk areas.
Travel sector eyes consumers from lower-cities in China
04/13/2021
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11:25:41 AM
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The travel sector is counting on consumers from lower-tier cities as a vital cog for not only revenue generation in the short-term, but also as a growth engine for the future.
Major Chinese OTA Tongcheng-Elong sees "continuing robust recovery trend" in Q4
03/23/2021
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5:55:54 PM
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The company's average monthly paying users increased by 5.9% year-to-year to 28.7 million in Q4 2020, but average monthly active users decreased by 4.8% to 196.0 million.
OTA rolls out travel marketing hub; Alibaba, Hilton integrate membership | Weekly Review
04/04/2021
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11:24:18 PM
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TravelSky net profit plunges 85% in 2020; Tongcheng-Elong acquires a corporate travel firm.
How can your property emerge as a winner in 2021?
04/02/2021
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5:37:18 PM
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Many hoteliers are continuing with shortsighted budgeting decisions in 2021, without considering the long-term implications.
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